🙏🏻 The Needs
Matt Lisle runs a famous baseball coaching program called Coach Lisle. He approached us a while back to help develop his brand and design a new website for his online presence. He needed to be able to tell his story, book baseball camps, sell his book and house a blog. NBD!
There was only really one challenge in this project, and that was how to position Matt as either a baseball coach or a softball coach. Two very different audiences we came to learn.
🔥 Our Approach + Solutions
For Matt’s strategic positioning, we decided to move forward with focusing on the Softball aspect in the items that Matt sells and writes about and the baseball aspect being part of his personal story on the website. This balance worked really well! It allowed us to create a single bank of graphics that could live in either the softball or baseball positioning. For the e-commerce side of things, we hooked into Amazon to sell his books and Mailchimp to do drip marketing.
💣️ The Deliverables
We developed a color palette, web design, book mockups, and custom icons. We then built all of this with Elementor.
I would, and have already, recommended Tickyboom to other businesses. They went above and beyond in helping me revamp my site and they truly understood my needs. They were always patient with changes that needed to be made along the way and with my learning process of building a functional site. Any changes we did make were always done quickly.
By staying engaged, asking questions, and giving suggestions, my vision became their vision. This was important as the project was to transfer to my old website to something so much better.
What I like best about Tickyboom is that they were committed to getting it right. They delivered on their promise and on my vision. I’m confident they will deliver for you and your project as well.
Matt Lisle, Founder @CoachLisle